Growing market
The highlights at the opening of Hair Brasil were the positive speeches and the strong expectations for business
International
Italian company Farmen introduced
to Brazil its professional hair care
product range
International market
US group commemorates opportunities in the Brazilian market
Hair Brasil Fashion Show
Davines presents cosmopolitan fashion with Danish hair stylists
Llongueras technique
LLongueras Argentina reveals the secrets of "commercial style" cutting
Expansion
Inoar launches 18 products and sees sales increase
by 15%
Roll Meches
"There is no fair like Hair Brasil", says director of Roll Meches
Icons & Leaders
The secret of success of top hair stylists was the theme of the debate at the Hair Brasil talk show
Hair Brasil Fashion Show
Paulo Persil and his ethereal brides on the stage at the Hair Brasil Fashion Show
Pivot Point
Reinterpretation of hairstyles and cuts from the 60s to the 90s were among the attractions
Competitivity
Over 13,500 beauty care professionals underwent training at Hair Brasil 2013
Advanced techniques
Holland's Magic Nail Design introduces a complete range of artificial nails to the Brazilian market
Beauty and health
Minister of Health visits Hair Brasil on World Health Day and launches the "What You Should Know" program
Cadiveu
Special product ranges for blond hair and nutrition
Clericot
Purifies the strands and scalp with a bubbling action
Kaedo
Nano Read Daily: The product range that revitalizes the hair
Clairol
Color Radiance and Visible Repair: greater hair care
Joico
Smooth Cure and Daily Care ranges are the brand’s new launches
Mix Use
Special hair product range ensures added protection
Anhembi Morumbi University
Wella social campaign
Hair Brasil: 2013 campaign
